SMM manager | Viral Content Creator
Full Time • Remote
We are the Educate Online team, a startup in online education (ed-tech)
We are working with the world's leading educational institutions starting from private schools to higher education institutions, we help our clients find the most suitable educational option for them, arrange their enrollment, study online or offline.
Our clients are parents of children from 5 to 24 years old. The foundation of our work is a sincere concern for our clients and their children, the desire to provide high-quality service and produce a "wow" effect from cooperation with us.
Now we are actively growing and developing:
  • We have already taken care of clients from Russia and the CIS, India, Spain. We have launched sales in Spain and Africa.
  • We have built key business processes, right now we are developing an IT product.
  • We cooperate with the top online schools from the USA, UK, Canada, and other countries.
We are currently looking for a highly qualified SMM specialist with exceptional abilities to create a large amount of creative content to join our team. As a mid-level specialist, you will work closely with our marketing team to develop and implement creative strategies in social networks on various platforms. You will be responsible for creating an attractive social media development strategy that matches our brand and resonates with our target audience.
Your main tasks will be:
  • Drawing up a creative strategy for the development of social networks with a focus on metrics and organic rapid viral growth
  • Developing content plans and writing a large number of content units every week for YouTube, Instagram, Facebook
  • Organization of the production process, search for actors, setting tasks for designers and copywriters
  • Drawing up guides for the team
  • Weekly, monthly content analytics - working with hypotheses
  • Make content unique
  • Achieve the set KPIs and conduct research
  • Implement Tone of Voice, editorial policy, glossary and various tools, participate in the creation process
You'll be a great fit if:
  • You are fluent English speaker, with native-level proficiency
  • You have at least 2-3 years of experience as a SMM manager
  • You have cases on the development of Youtube, Instagram, Facebook
  • You have own computer, phone and everything you need for work
  • You have good knowledge of marketing principles
  • You know the principles of writing high-quality storytelling
  • Experienced in building the production process
  • Experienced in creating viral content, understanding the principles, having cases (watching short videos of more than 1m)
  • Able to organize effective work on transferring tasks to designers, copywriters, cameramen, actors
  • Experienced in implementing various partner special projects and collaborations
  • Experienced in working with different placements - reels, posts, stories, videos for YT, shorts and so on
  • Familiar with the Jobs-to-be-Done (JTBD) methodology and its application in developing customer-centric copy
  • Experienced in creating online and offline events with a positive unit economy
Will be an advantage:
Work experience in international companies in the field of EdTech
We offer:
  • Opportunity to work on-site in a business center in Gurgaon or remotely
  • Opportunity for rapid vertical and horizontal career growth, with a clear progression path within the company
  • Friendly and empathetic team which supports your ideas
  • Work in a foreign company and collaborate with professionals from diverse markets, enabling the exchange of experiences and knowledge
  • Access to paid consultations from international experts, enhancing professional development
  • Attend conferences and industry events, with all expenses covered by the company
  • International team and potentially connect with professionals from around the world
  • Flexibility, freedom in decision-making, and a culture of trust
  • Benefit from a personal mentor who will provide guidance and support in your professional growth
Join us and work
from anywhere in the world