Your main tasks be:
- Set up and manage advertising campaigns in all key channels: Facebook, Google Ads, YouTube, direct placements with bloggers or other unspecified channels;
- Form hypotheses to attract new users and run them yourself, e.g., you might suggest ideas for changing the funnel into a product, come up with a new project or something else;
- Participate in the production of creatives and landing pages. Generate ideas and participate in brainstorming, provide structural commentary;
- Analyze the effectiveness of hypotheses;
- Structuring, creating, and maintaining spreadsheets;
- Setting tasks for launching and optimizing advertising campaigns on sites. Key selection, analytics on the results of the placement;
- Development and implementation of an online advertising strategy, media planning;
- Testing hypotheses to improve the quality of traffic, adjustment of the semantic core;
- Monitor market trends, research consumer markets and competitors' activities to identify opportunities and key issues;
- Build a systematic strategic work of different channels of attraction.
Requirements:
- Fluent English speaker;
- At least 1 year of experience in Marketing in a similar position;
- You understand how to work with large budgets and you understand how it differs from working with micro-budgets;
- Actively keep up with all the news on advertising channels and take advantage of it;
- You can tell the difference between good and bad creative. You can write a clear brief, evaluate the result and give constructive comments;
- You have an analytical mindset, systematicity and thoughtfulness are your two main driving qualities;
- You understand how A/B tests work and when to run them;
- You have cases with multiple improvements in project metrics;
- You are results oriented, not action quantity oriented.
What do we offer:
- Enthusiastic friendly team and ability to work in the international environment;
- Remote work;
- Competitive salary + bonuses;
- Employment under a contract for a US legal entity;
- Opportunities for career development and professional learning.
Respond
Write a few words about yourself and attach a resume in any format. And we will contact you promptly :)